Archive | words

The things that connect us

I was at a gig recently. Easily among the oldest people in a very small crowd. Less than 50 of us I’d estimate.

It didn’t matter that I wasn’t dressed like the emo kids who made up most of the audience. That I didn’t know the first two acts on the bill. picture of a crowd at a gigI was there for the music. And so was everyone else.

A voice and a guitar and later a keyboard. Simple stuff. No lights and lasers or giant speaker stacks.

If you didn’t know the words, you caught the rhythm. If you didn’t sing along, you stood and smiled and clapped at the end.

For a couple of hours there was nowhere to be but the present. And the present was wrapped in a undiluted spirit of positivity.

Music can do that. Lighten your troubles. Focus in on the moment. Connect you to people you may not otherwise encounter.

When I was stirred from sleep in the early hours of Saturday morning to hear that people had been killed at a concert hall in Paris, I was pulled back to that gig, and all the other gigs I’ve ever been to.

And that’s why I’ve struggled to write a blog post this week. The stories I wanted to tell are framed by events in the wider world. Making my words and thoughts seem trite, insignificant.

But still I write. To try and make sense of how I feel and what I think in my own head. And to reach out for the things that connect us as human beings – like music.

Why be inspired to a greater love of words, in business and in life?

Why? It’s always a good question to ask when you’re trying to understand something. Why do words matter? Why are they worthy of love, thought and respect?

As a member of 26 I was asked to provide my answer, which is now included along with the thoughts, wisdom and humour of other 26 writers in ‘The Book of Because.’ Here’s my contribution:

Because words connect.

Photo of the Book of BecauseWords we love roll round our mouths like
ice cream on a hot day.

Because words conduct business.
Words on stone tablets saying “Pay this
soldier a pig and four sacks of grain”.

Words that fly through the ether to appear
on a screen.
Words link to our past and shape our future.

Because words can be as sharp as a blow or
as near as a whisper.

Words are a gift our bright blue planet
bestows on only one species.
Because, above all, words are human. 

 

Thanks to the editorial team at 26 Characters, Faye Sharpe, John Simmons and Neil Baker for bringing this project together and to Rodney Mylius for the elegant and tactile design.

Wordstock 2015 – a festival of words and creative fun

Wordstock, the annual gathering of members of 26 is a place where words bubble up into a rich and fragrant stew; where the tick of time inspires the tock of activity. Where we celebrate creativity, learn, laugh and fire up new writing projects for the next 12 months.

I arrived a little late at the Free Word Centre in Farringdon, so missed the opening celebrations of projects that 26 writers have taken part in during 2015, including 26 Pairs of Eyes, 26 Under a Northern Sky and 26 Children’s Winters.

slide with the caption 'Think like a poet"

But I was there for the launch of the latest, which I’m also involved in. Over the next 26 weeks, 26 postcodes will reveal a sestude inspired by a postcode together with the story behind it. Gillian Colhoun kicked things off by reading her piece, based on the Gaelic football ground where Seamus Heaney played. My own contribution, based on Dove Cottage, the Lake District home of William and Dorothy Wordworth, will appear next year.

The day was split into a series of sessions, with a choice of workshops in the morning and afternoon. I first opted for Rishi Dastidar‘s session. As head of verbal identity at BrandPie and a published poet, he’s a mash up of Don Draper and Byron and showed us four ways to use poetry techniques in copywriting.

A packed session, full of useful content and some speedy writing. And I’ve already used one of the techniques to inspire a new brand name. Who says you can’t measure the value of inspiration?

Next up, more poetry from spoken word artist and Barnes’ answer to Eminem Charlie Du Pre. He serenaded us on ukulele, and left us wondering why we’ve never heard rhymes like:  ‘I engage with lots of faces pretty much on a daily basis’, before. Fast-paced, funny and rapping genius.

I spent the afternoon session with independent copywriter, author and trainer, Roger Horberry who loves alliteration even more than I do. He demonstrated that the forms of rhetoric pack a punch in modern marketing. And, for this writer at least, brought back memories of studying Spenser, Donne and Pope at university.

Images of the number 26

Celebrating the best in writing at 26

Self-styled biblio-fundamentalist Andy Miller was next, sharing his experience of actually reading the books that he always wanted to and some he even pretended he had. He finished by ‘persuading’ a handful of 26ers to commit to reading their own choice of books. For my part, I’ve signed up to read John Buchan’s 39 Steps, spurred on by another conversation I had during the day.

The final session was a fascinating insight into storytelling from John Yorke, former Eastenders script editor and head of drama at BBC and Channel 4. I love a good bit of story-theory and this so much fired up my interest that I’ve been looking for the mid points and reversals of fortune in every TV drama I’ve watched since.

I learned something new too. Did you know that the acts in Shakespeare plays were determined by the length of time it took to burn a candle?

Last time I came to Wordstock, I was introduced to the music of Nick Drake and on the journey home, sparked the idea that became 26 Under A Northern Sky along with co-conspirator Sandy Wilkie. This time we collaborated again and have put forward another idea that we both hope will be adopted as another creative brief.

I really couldn’t have asked more from a packed day of words, writers and mind-blowing creativity. The train journey north wasn’t nearly enough time to process it all. And the pile of books on my reading list has grown by at least 3 volumes. If you can make it next year, I heartily recommend it.

Indian summer

I’ve been pondering the Indian summer. What can I say? I’m British. The weather is practically an obsession. But where does the phrase come from? And which Indians does it refer to – Native Americans, or people of the vast land in South Asia?

As ever, that other British institution, the BBC, offers an excellent explanation of its meteorological and social history.

Walking barefoot on the beach

Walking barefoot on the beach

Indian summer refers to a spell of fine autumn weather. It seems to have been commonly used in the USA from the late 1700s, and gained popularity in the UK from the 1950s, presumably as we experienced some spells of warm autumn weather.

For me, it’s a phrase that conjures up memories of forcing my feet into stiff new school shoes after a summer of going barefoot, or wearing sandals and trainers, and never having to bother with insufferable socks. I saw no need to change my clothing while the sun still shone and would stubbornly stick out in short sleeves until I couldn’t escape the goosebumps and the dreaded cardigan any longer.

In searching for the meaning and etymology of Indian summer, I looked for its use in literature. First stop was a poem by William Wilfred Campbell that begins:

Along the line of smoky hills
The crimson forest stands,
And all the day the blue-jay calls
Throughout the autumn lands.

I’m not familiar with Campbell’s poems, but it seems nature, the seasons and landscape are common themes. I imagine Wordworth transplanted from the English Lakes to Canada.

Then, via Wikipedia I find a glimpse of an Indian poet Jayanta Mahapatra writing about an Indian summer:

Over the soughing of the sombre wind
Priests chant louder than ever.
The mouth of India opens:
Crocodiles move into deeper waters.

I’m intruiged, but can find little more than this excerpt and a reference to the poem’s theme of ‘suffering woman’.

Indian summer can also refer to a period of happiness, success and contentment later in life. Maybe that’s what pulls me to the phrase. Dorothy Parker gives this idea her own inimitable twist in her poem ‘Indian Summer’

In youth, it was a way I had
To do my best to please,
And change, with every passing lad,
To suit his theories.

But now I know the things I know,
And do the things I do;
And if you do not like me so,
To hell, my love, with you

Good old Dorothy Parker – always raising an eyebrow and a smile.

For me this year, an Indian summer has offered the simple pleasure of the sun on my face as I walk along the sand, seeking out a spot to sit with my book, or watch the waves. Barefoot, naturally.

Festival inspiration

I spent a couple of days in Edinburgh recently, enjoying the Book and Fringe Festival. It’s become a regular part of my summer to spend a couple of days there, and I always wish I could stay longer and see more.

I picked some wonderful events at the Book Festival this year. There was an event I was interested in just about every day, but I cherry-picked those that would allow me to travel there and back in a day and made the most of the days I was there.

Princes Street Gardens, Edinburgh

Phillipa Gregory, who writes historical fiction, and is most well known for The Other Boleyn Girl was an interesting and intelligent speaker. She immerses herself in history, taking around a year to research each novel.

Listening to her made me reflect how much of my own knowledge of history comes from reading fiction, rather than academic works. I reckon Jane Austen taught me as much about Regency England and its manners as Charles Dickens educated me about social inequalities in Victorian London.

These places and time periods become very real to me through the fictions of the time. And that continues into the modern day, with writers like Ian Rankin showing contemporary Scotland through the eyes of Rebus and Malcolm Fox.

Philippa Gregory admitted that she didn’t read historical fiction, saying “I read history, so you don’t have to.” Her work has certainly helped me understand the Wars of the Roses better than any text book ever did. She also revealed how inspiration for her book The Other Boleyn Girl came from reading about Tudor shipbuilding and finding a reference to a ship called the Mary Boleyn. Proving that no research is ever wasted, she finally got to write about those Tudor ships in her latest book.

But my trip wasn’t all history and fiction. I spent a very educational hour in the tent with David Crystal. David is a linguist and well known for his many books on the English language. His text books formed the core of my English Language studies at University.

We would be a much poorer culture had those wayfarers not persisted in going beyond the next horizon.

He was talking about accent and dialect and some of the wonderful lost dialect words in the English language. As with most people who are enthusiastic and really know their subject well, he was amusing, entertaining and taught his audience something new. He was assisted by his son, Ben, an actor, and together, discussing accents, they made a great comic double act.

I left feeling just as excited about their non fiction work as I did about the piles of fictional books I longed to take home from the bookshop. Since I came back, I’ve always had a book on the go, and find myself seeking out time to return to their pages.

As always, I was inspired by my visit to Edinburgh. I think that’s important, to have people and places that encourage me to look beyond my every day experience and to fire up an interest in learning more. Reading provides fuel for the brain and in Edinburgh at the book festival I am surrounded by fellow readers and inspired by writers. It feels like I am with my tribe.

Words are part of the landscape

Walter Scott quote: "Love will subsist on wonderfully little ope, but not altogether without it"

I have travel on my mind at the moment. Unlike many, I’m not planning on jetting off on a summer holiday soon, but I am planning a few day trips, including time in Edinburgh.

In a couple of weeks’ time, I’ll be indulging myself at the Book Festival, and the Fringe. I have tickets for a few events and for the rest, will take the approach of turning up to see what I can get into.

I love spending time in Edinburgh. It’s far enough away to feel like an adventure, but not so far that I’m in danger of jet lag. There always feels like there’s lots to see, do and explore, no matter how many times I’ve visited. I generally walk my feet off getting from place to place.

I really enjoy the way the city wears its literature. It’s inescapable. From the Writer’s Museum to the Storytelling Centre; from the book festival to literary walking tours and pub crawls, you cannot avoid the fact that this is a Unesco City of Literature.

Many locations, street names and areas are familiar to me from reading. From Walter Scott to Alexander McCall Smith, Muriel Spark to JK Rowling, it’s been home and inspiration to many writers.

Decorative window poem in Edinburgh

When I step off the train at Waverley, I half imagine I’ll meet some of their characters as I explore. I swear one day, I’ll see Rebus somewhere about town.

Even if you were unaware of its literary connections, words pour out onto the streets. You’ll find them etched on buildings, woven into window frames and hidden among the street furniture. It’s like a secret code that speaks to readers like me. It makes me smile as I encounter a poem that others pass by and never notice.

My last visit there introduced me to a beautiful poem, November Night by Scottish writer Norman MacCaig, that I discovered on the side of a planter. In the height of a Scottish summer, it reminded me of the realities of its winter.

Here is the first verse, which I craned my neck to read on the street:

“The night tinkles like ice in glasses.
Leaves are glued to the pavement with frost.
The brown air fumes at the shop windows,
Tries the doors, and sidles past.”

I wish more cities did this kind of thing. Poetry as part of the landscape is far more appealing than when it’s stuffed into study books. It’s unlikely that I’d have found this verse and its companions if I hadn’t chanced upon it. And I feel richer for it.

As I visit again this summer, I’ll be on the look out for more words on the street.

Communication challenges

I spent much of the weekend near Ashbourne in the beautiful Peak District this weekend, volunteering as a bike marshal at the Care Construction Challenge.

The event saw more than 50 people assemble as teams and take to Carsington Water in kayaks. Then jumping on mountain bikes for a 21 miles cycle on roads and trails; stopping off for a 5 mile run up and down and up a nettle-filled river path, and tackling mental, physical, memory and teamwork challenges along the way.

Bicyle propped against a stone wall

One of the views along High Peak trail

Everyone was there to support the work of Care International, a charity that currently works in 74 countries helping people find their way out of poverty. They provide immediate life-saving assistance and are often the first on the ground after natural disasters like the earthquake in Nepal and help people rebuild their lives afterwards.

I got my marshal briefing notes via email before I arrived. It was a comprehensive document detailing roles, responsibilities, tasks and timings. With a large team of volunteers and a lot of ground to cover, many of us were taking on different roles in various locations throughout the day. On reading the notes, I remarked that everything had been planned like a military operation. I later learned the writer was a former Marine.

These communications were ideal for me. As a great reader and traditional verbal learner, I was able to retain and repeat the information, even down to the important detail that packed lunches would be available on the day.

The teams took part in a number of communication challenges throughout the day, including one where a team member had to instruct their team on how to construct a model house out of straws and tinfoil without talking to them.

But the biggest communication challenge was provided by our environment. Despite being well equipped with radios, spare batteries and multiple mobile phones, getting messages between the various marshal points was very patchy due to the undulating hills and dales.

I arrived at my first marshal point to find that no one could hear to respond to my radio call, and that with only  minimal signal on my mobile phone, I could only send text messages, and they arrived hours after being sent.

High Peak Trail, Derbyshire

One of the flatter parts of the cycle route

We’d marked out the cycle route the previous day using orange arrows – no text or words needed. These were visible in the misty morning and (mostly) sent competitors in the right direction.

Standing at the road crossing, ready to count all the riders through and direct them onto the next part of the trail, I was able to hear them approaching long before I could see them as they toiled up a series of climbs, encouraging each other and issuing huge sighs of relief when the ground finally levelled out.

The team who turned up wearing dresses over their cycle gear were communicating that they were out for a good time and had a joke and smile at every check point. Those kitted out in team hoodies were well organised and supportive, sticking together, helping each other on the tough climbs and generally being all round good sports. They deservedly took home the trophy for best fundraisers.

Even when no one was speaking, there was communication through touch and body language – a pat on the back after a tough section, a hand up out of the ravine, or a wry roll of the eyes at yet another hilly section.

These very human, simple, one-to-one communications were ultimately the most successful. They were slower paced than modern technology usually allows, but no less effective for it. Messages were relayed along the route, radio to radio, or person to person via bike and car, keeping the communications moving along the line.

After testing endurance, memory, communication and teamwork, everyone made it to the finish, and all had a story to tell.

Watch a video of the Care Construction Challenge 2015

Sharing tables

Commensality. It’s a word I discovered on Jamie Jauncey’s blog this week. It means sharing a table. Most often in the sense of sharing a meal, which is, as Jamie says, one of the simplest but most profound acts of hospitality.

That word triggered off a flurry of associations in my mind, of happy memories of sharing tables. It took me back to Aracena, to sunshine and sunsets where I shared tables with a group of writers to write and eat and uncover things about ourselves.

Cake and flowers on a table

A welcoming table where you’ll always find cake and a hopeful labrador

It conjured up an image of a place in the Scottish Borders, my favourite place to swim and cycle with my triathlon buddy. Where, after an active day, you’re sure to be welcomed back to a hearty feast. And where a soppy labrador will put his head on your knee, and give you the eyes in the hope that you’ll one day give in and slip him a slice of cake.

It spun into older memories of traditional Sunday lunch at my Nana’s at a wooden table that could be extended to feed hundreds. Roast dinner with all the trimmings, steamed syrup pudding and custard, or apple pie and ice cream. There was always plenty to go round.

And then, as it was Father’s Day this weekend, I settled on a memory of another table. Growing up, my family’s dining table was oval and made from smoked glass. We sat around it on white plastic chairs. It was probably the height of chic in the 70s. How on earth it didn’t get broken with three kids running around it, I’ll never know.

But it was a good, big space, in a quiet, well-lit room, and so, when the desk in my room felt cramped, or when I deigned to give my sister, who shared it with me, a bit of space, I’d use the glass table for studying. It had plenty of room for my papers, books and folders, and I wouldn’t be disturbed until tea time.

When I was studying for my A levels, I remember sharing it with my Dad who, having left school with barely any qualifications, was studying for his Private Pilot’s License.

As I wrote reams of notes on Shakespeare, Chaucer, Keats and Wilfred Owen, or puzzled over chemical reactions and equations, he sat opposite with a pile of books, calculations and a slide rule figuring out wind speeds or learning about instrumentation.

I’d never though of Dad as the academic type. He was a hard worker, sure, but I don’t think I’d ever seen him pick up a book or read anything other than transport magazines. But he was determined, and more than anything, he wanted to fly. And he did. He’s still flying as often as he can today.

Dad’s studies paid off for me too, as in my General Studies A Level exam paper, there was a question all about flying light aircraft. It explained how to move the plane using rudder, flaps and ailerons, and things like pitch and yaw. From the information provided you then had to use a logical process to work out a series of multiple choice questions about manoeuvres in the air. I got an A in that paper.

In thinking about tables, I also remembered something I learned when I was in Oxford earlier this year. The word for bank, comes from Italian, banca – a table or bench originally used for changing money. We may think of the world of business and commerce as cold and impersonal, but at its roots, it shares language with the sociable act of sharing a table.

A table is a simple, humble object. Its practicality as a place to sit and eat, or write is elevated to a deeper purpose. In sharing food and ideas around it, we share something of our common human experience, and even more of ourselves.

Brief encounters

The brief. The starting point of the conversation between client, creative and customer.

“I don’t understand it”
“It contradicts itself”
“There’s too much information”
“There’s not enough to work with.”
These are all things I’ve heard, said or thought myself about the briefs I’ve encountered on creative and writing projects.

Hardly the start of a great relationship – one that promises a meeting of minds, sparks imaginations, encourages creativity, and collaboration.

Group of people sitting round a table and writing on flipcharts

Writing the perfect brief.

And it seems I’m not alone. I was in London today for the first in a series of workshops being offered by writer’s organisation 26, under the title 26 Trade Secrets. Today’s session at the Free Word Centre in Farringdon was “Setting up Projects for success.”  A chance to look closely at briefs, learn how to turn bad ones into good ones and what to do with them when you get them.

We started exposing the nightmares. The poor briefs. The confused. The sketchy. The ‘says one thing but really means something completely different.’ Around the room we all had similar stories.

A poor brief can become a source of conflict, a sort of battle map, drawing up the lines between them and us. Hardly the best start for a constructive relationship. And yet no client deliberately sets out to write a poor brief.

I go back to my clients, ask questions, challenge preconceptions. I worry that sometimes, to a client, it must seem like I’m asking so many questions, I don’t actually want the work. But really it’s about finding the truth of what I’m being asked to write about.

As a writer, it’s always good to be able to step into someone else’s shoes. So recently I’ve been trying on the role of client as I work to improve the briefs that we ask them to complete.

And it’s really hard to write a good brief. I used an example for a product campaign I’m very familiar with, and still found it tricky to identify what should go in each section, how much or how little information to include and how best to explain it, without lazily copying and pasting from some commercial document. And that’s my job – to simplify, condense an explain things in simple terms.

As I also learned, those who write the briefs may not always have training or advice on how to complete them. Or the necessary background information to complete them. No wonder it can be a fraught process.

Today, as we broke down and built our perfect brief, there was much discussion about what it should include. But the one thing that stood out for me was clarity. Clear purpose and clear communication.

And that requires clear thinking. How much time do you allow to create, interrogate and confirm a brief? Is it something delegated to a junior team member, a form to be filled in and passed to the creative team to decipher?

Or is it not so much a battle plan, as a campaign objective? Something you think about, consider and discuss with the people who need to sign it off?

Rather than complaining about bad briefs, I’m going to continue questioning, considering and looking for ways to help my clients to help me by writing better ones in the spirit of producing more effective and clearer communications. I hope to return to this subject in future blogs

What are your tips for writing a great brief?

Changing beliefs

I was in Dublin at the beginning of last week, doing a couple of writing workshops. The fact that people there were about to vote on the issue of gay marriage was inescapable. It seemed there were posters on every lamp post as I travelled into the city, reflecting both sides of the campaign. Even though it wasn’t my vote, just being there felt like being somewhere on the verge of change. It was exciting, and that sense of exhilaration continued as I heard the results of the vote back in the UK.

Rainbow flag

Rainbow flag

There are a lot of changes happening in the company I work for at the moment too. Change is happening quickly, and that’s both exciting and a little unnerving. Because I’m seeing and hearing ideas expressed in language that doesn’t quite sound the same as it did before, and at the moment I don’t know the reasons behind that.

It means that in one of those recent training sessions, I didn’t have an answer for a very pertinent question, and had to admit, I didn’t know. Now, I’m not afraid of saying “I don’t know”. But I hope I say it with confidence that I will in time find out.

As I’ve also been working on ideas for a leadership event, it got me thinking about all the times that people have done amazing, wonderful and inspirational things that no one knew they could do until they did them.

Take the events of 6 May 1945 for example, when Roger Bannister became the first man to run a mile in under four minutes.  At the time, four minutes was such a barrier that people even questioned whether it was humanly possible to break it. But at Iffley Road sports ground in Oxford, paced by Chris Brasher and Chris Chataway, Roger Bannister was the first. And since then the record has been broken many times.

Like so many groundbreaking events, the four minute mile was partly a matter of building on what had gone before, learning from successful training techniques and seeking to make the best use of the technology available. Bannister’s track spikes were lighter than those of his contemporaries. Did they give him the advantage that broke the barrier? Hard to say, but those historic shoes are now themselves up for auction.

But as much as the technology of marginal gains and the discipline of training and testing for a challenge, I think there’s also an important element of belief involved in achieving success too. I know from my own running that sometimes the biggest barrier is a mental one. That if you think something is too difficult, then you’re more than half way to talking yourself out of being able to achieve it.

Sometimes you just have to believe in something bigger, to strive to make it happen. That’s what I sense when I think about massive achievements like the Moon landings and John F Kennedy famously saying “We choose to go to the Moon in this decade and do the other things, not because they are easy, but because they are hard.”

All that’s before my personal history, but I still have a sense of the huge risks involved in mankind’s giant leap. But I remain hopeful and optimistic that we, as human beings, can achieve many more leaps forward, in science, technology, sport and understanding. And as a massive science-fiction geek, I really hope I’ll be around long enough to see that first Mars landing.